Marketing & Segmentation Manager Jobs at Majid Al Futtaim in Dubai

Marketing & Segmentation Manager
Job: Full Time
Location: Dubai, UAE

Job Responsibilities:

• Campaign Design: Come up with creative marketing campaigns – both targeted and mass campaigns – to drive either acquisition, usage or retention.
• Customer Segments: Work with analytics teams to define customer segments and customer behaviors and test with various communications, offers and beyond.
• Communications Plan: Create and execute multi-channel communications for each campaign and offer plan – and executed as needed.
• Collaboration: Work closely with internal teams and external partners/agencies ensuring strong communication and collaboration throughout.

Job Requirements:

• 6 – 8 years of experience in marketing, campaigns, lifecycle and/or segmentation.
• Proven success working on marketing campaigns from creation to execution.
• Strong understanding of customer segmentation within a marketing context.
• Ability to proficiently write and converse in English.

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